Love and Labels
Love and Labels is a small, home based business based in Mandurah, Western Australia. They believe that when you have an organised home, everything else will fall into place and will help you to feel inner peace. From having that Pinterest worthy Pantry, an organised linen cupboard or that dream walk in robe, Love and Labels can help you achieve just that.
The Primary Goal of Love and Labels Rebrand
The rebranding of Love and Labels was driven by a desire to transform the brand’s identity into a more refined and impactful presence in the marketplace. This initiative aimed to not only enhance its aesthetic appeal but also strategically position the brand for sustained growth and recognition as the premier destination for custom pantry labels.
Building upon the brands core values of organisation, quality and personalisation, we refined its brand identity to reflect sophistication, reliability and creativity. This rebrand included a brand new logo suite, colour palette, typography and visual assets to create a cohesive and contemporary look.
Brand Refinement
Market Research
The rebranding process began with extensive market research to gain insights into consumer preferences, market trends and competitor strategies. This analysis helped identify opportunities for differentiation and informed the development of a unique brand positioning.
